Publication Plan

Publication Plan

Title: BackBeat

Positioning Statement:  Rockin’ the Beat

Frequency of publication: Monthly

Price: £2.50

Distribution:  Newsagents, supermarkets, airports and online subscriptions

Rationale:  The magazine is from the perspective of the fans and will contain interviews that will ask the artist/band questions that we think fans would ask. The magazine has monthly updates on the latest information in rock.

Style:  Informal/chatty to attract buyers. I will use contractions such as ‘don’t ‘instead of ‘do not’. My magazine will contain stereotypical colours of rock, e.g black, white and red, and also bold fonts. The magazine gives the reader the most up to date rock information every month.

Regular Content

·         Upcoming artists

·         Behind the scene

·         Concert dates

·         Latest Gossip

·         Rock Fashion

·         Free posters

·         Editors letter

·         Letters from fans

·         Puzzles

·         A monthly column

Featured Content

·         Article about the artist Jed

·         Newest guitars from Gibson

·         Poster of Avenge Seven Fold

·         Paramore’s make over

·         New albums released in 2014

·         The day I met Marilyn Manson

·         Aerosmith

House Style

Coverlines:  Bell Gothic Std Black

Headlines: ARIAL BLACK (BOLD)

Standfirst: Arial black

Captions: Calibri (body) italic

Features first paragraph: Bell Gothic Std Black

Body text:  Calibri

Colour scheme: Red, Black and White.



In this lesson I produced this Planning Production. This will help me with the planning of my magazine as I chose coverlines that will be placed on my Front cover on my magazine, and also the coverlines which will be in my contents page. I then chose what font I will have for each part of my magazine e.g for the masthead and the font for the double page spread.